RCS Digital understands the significance of having a strong online presence. We can help you develop and implement an effective Facebook and Instagram advertising strategy that will help you reach your target audience and meet your digital marketing goals.

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Having a business presence on Facebook has almost become obligatory in today’s hyper-connected world. However, many Business Page owners are still struggling to create a return on the effort and time they’ve put into their Facebook business page. If you are one of these page owners and find it difficult to find the best ways to market your business on the platform, let us help you. Facebook ads can actually bring you revenue if you do it the right way.

At RCS Digital, we will help your Facebook Business page succeed by looking at the following features:

Facebook & Instagram Posting Services

We look at posting in two ways. First, we make sure that the content you are putting out there is well-written, and helps guide your followers to what you want them to do.

Secondly, and just as important, we take a look at your posting schedule. Your posting schedule should not be too frequent as you run the risk of inundating your followers’ feeds, or too little, or you will become forgotten. It may even result in your brand looking less than trustworthy.

Facebook Ad Management - posting
Facebook Ad Management - ads management

Facebook & Instagram Ads Management

Facebook has an incredibly powerful Ads Management tool, but few businesses use it to full effect. We’ll help show you how easily you can split your ads into specific groups that target users according to various specifications, and better yet, ensure that the right ad set gets in front of the group you want it too!

Social Media Strategy

Posted ads, however well-targeted, won’t be effective if you don’t have a strategy that supports your marketing activities. We’ll help you understand your users and show you how certain ad types will have a better return for each demographic.

With a solid marketing strategy behind your Facebook Business marketing activities, it will become easier to identify which type of ad would best work for a specific group. You will understand their online habits, and what type of content will encourage them to connect with your brand.

A solid strategy for your digital marketing goes beyond creating ads. It will also add value to your normal posts, as they will start providing content about your brand that is tailored towards getting organic traffic to respond in the ways you want it to.

Facebook Ad Management - strategy
Facebook Ad Management - branding and graphics

Branding and Graphics

When you start targeting the right groups of people at the right time, with the right message, you also have to ensure that what they receive both looks and reads consistently across all platforms. After all, it won’t help if a user sees your ad on Facebook, decides to Google your business, and comes to a website where the logos, tone of voice and other branding elements are different.

If you want to find out more about our Facebook Business Page management services, don’t hesitate to contact RCS Websites as soon as possible.

Good People.
Kind Words.-


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