SSL Certificates Offer A Higher Level Of Trust And A More Secure Online Shopping Experience
An SSL certificate performs two key functions. Firstly it provides critical data security and personal information integrity for your users on your business website. Secondly, the trusted certificate is also an effective best practice SEO technique furthering your goal of better online visibility.
Sensitive information (phone numbers, credit card details and bank account information) that are not encrypted are at risk of being discovered by the attentions of less than savoury internet users like identify thieves, placing your users in danger of finding themselves victims of fraudulent activities.
Having an SSL certificate for your website gives your customers peace of mind that their personal information is secure and that yours is a trusted business.
When business operational costs are a weighty concern, business owners may ask themselves if it is worth obtaining an SSL Certificate. Think of the costs of not securing your website. The many benefits of having an SSL Certificate for your website far outweigh the cost of obtaining one.
Your investment is paid many times over as the certificate indicates to customers that yours is a trusted website and that their banking details are secure. They are far more likely to make purchases from your website than from a competitor who doesn’t have an SSL Certificate.
The Australian e-commerce industry achieved growth of almost $33 billion in sales, a statistic that points to the enormous potential of online retail. Of course desired success in your e-commerce business is heavily dependent on providing a secure shopping experience.
Do you need an SSL Certificate for your business?
Any website that requires users to have a login username and password benefit from the higher level of protection offered by having information sent over the internet encrypted. E-commerce websites especially have more need than most other online businesses to provide extra security and trust.
An SSL certificate – Secure Sockets Layer – is used for:
- Promoting trust
- Better security against phishing attacks
- Meets PCI Compliance required for a business website to accept credit card information
The process of obtaining an SSL Certificates includes your business being placed through a number of security checks to verify authenticity. Do you have even more question on this process or any other security concerns? RCS Websites is your go-to resource and service provider for all your business websites needs.
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